Heartland Farms has quietly become the name on every savvy dog-owner’s lips, and 2025 is shaping up to be the brand’s breakout year. Walk into any rural feed store or scroll through a suburban pet-parent forum and you’ll hear the same refrain: “Have you seen the new Heartland value bags? My dog goes wild—and my wallet doesn’t.” That combination of tail-wagging flavor and budget-friendly bulk sizing is exactly why Heartland Farms dog treats are suddenly everywhere.
But “value” is a moving target. A 3-pound pouch that cracks like a rock within a week is no bargain, and a bargain that stuffs your pup with empty calories can cost far more at the vet later. In this guide, we’ll unpack what real value looks like in 2025—from sustainability pledges to postbiotic boosters—so you can walk the treat aisle (virtual or otherwise) with the confidence of a seasoned nutritionist and the swagger of a dog parent who just outsmarted inflation.
Top 10 Heartland Farms Dog Treats
Detailed Product Reviews
1. Good ‘n’ Fun Triple Flavor Kabobs Chews for All Dogs, 24 Ounces, Treat Your Dog to Chews Made from Beef Hide, Real Chicken, Pork Hide, Duck and Chicken Liver
Overview: Good ‘n’ Fun Triple Flavor Kabobs deliver a carnivore’s carnival on a stick—24 oz of beef-hide spirals threaded with real chicken, duck, pork hide and chicken-liver nuggets designed for adult dogs who relish long, flavorful chew sessions.
What Makes It Stand Out: The five-layer flavor architecture is unmatched; most chews stop at one protein, but these kabobs rotate textures and tastes as the dog gnaws, keeping interest sky-high from first bite to last shred.
Value for Money: At $10.65/lb you’re paying midway between budget rawhide and boutique jerky, yet getting multi-protein variety that replaces several single-flavor bags—solid bang for the buck if you supervise closely.
Strengths and Weaknesses: Flavor rotation sustains enthusiasm and the mechanical scraping action noticeably reduces tartar within a week. However, beef/pork hide poses intolerance risk for sensitive stomachs, and irregular pieces can create gullet plugs if gulped—strict supervision required.
Bottom Line: A crowd-pleasing bistro-on-a-stick for healthy, determined chewers; skip if your dog inhales rather than chews.
2. Pur Luv Dog Treats, Chicken & Sweet Potato Jerky Wraps, Made with Real Chicken, 16 Ounces, Rawhide Free, Healthy, Easily Digestible, Long Lasting, High Protein Dog Treat, Satisfies Dog’s Urge to Chew
Overview: Pur Luv Jerky Wraps swap traditional rawhide for a translucent sheet of real chicken swaddling a sweet-potato core, delivering 16 oz of high-protein, digestible chews targeted at owners who want rawhide’s occupation time without the blockage headlines.
What Makes It Stand Out: Chicken appears first on a four-item ingredient list—no mystery skins, no bleached hides—while vitamin-rich sweet potato adds natural sweetness and fiber rarely seen in chew formats.
Value for Money: $14.99/lb lands in premium territory, but you’re buying peace-of-mind digestibility and limited ingredients often found in $20+ treats; worth it for dogs with touchy tummies.
Strengths and Weaknesses: Gentle on guts, no artificial colors, and the jerky unravels slowly for a 10-minute medium-breed chew. On the flip side, aggressive jaws finish rolls in under two minutes, and the 16 oz bag vanishes fast during multi-dog households.
Bottom Line: A smart rawhide-free upgrade for light-to-moderate chewers; power chewers will devour the investment too quickly.
3. Pork Chomps Dog Chews, 5-inch Munchy Sticks, Assorted Flavors, 50 Count (Pack of 1)
Overview: Pork Chomps Munchy Sticks serve up fifty 5-inch, oven-baked pork-skin straws in roasted pork, chicken and bacon flavors—an economical riff on rawhide that’s lower in fat and gentler on stomachs.
What Makes It Stand Out: A patented fat-reduction process strips 70 % of pork grease, creating a non-staining, low-odor chew that still satisfies the canine urge to shred without the calorie bomb of traditional pig ears.
Value for Money: At $6.47/lb this is bargain-bin pricing; even enthusiastic chewers receive weeks of entertainment from one $5 sack, making it the cheapest mental-stimulation per penny on the shelf.
Strengths and Weaknesses: Sticks soften quickly, reducing tooth-scraping efficacy but also fracture risk; portion control is simple thanks to uniform size. Thin diameter means big dogs swallow ends whole—potential choking hazard without monitoring.
Bottom Line: Excellent high-volume pacifier for small mouths or cost-conscious multi-dog homes—just supervise and upsize to thicker knots for giant breeds.
4. Farmland Traditions Dogs Love Chicken Jerky Dog Treats, Premium Two-Ingredient Dog Jerky with USA-Raised Chicken, 3-Pound Bag
Overview: Farmland Traditions Chicken Jerky distills USA-raised, boneless chicken breast into a three-pound pouch of air-dried, protein-packed ribbons aimed at trainers, allergy sufferers and picky gourmets alike.
What Makes It Stand Out: Two ingredients—chicken and nothing else—sourced, processed and packaged in Southern California under human-grade standards; the strips snap cleanly into pea-sized bits without crumbling dust.
Value for Money: $13 per pound feels steep until you realize you’re purchasing 48 oz of pure muscle meat; rehydrated equivalent is roughly 9 lbs of raw chicken, putting cost on par with grocery store breast.
Strengths and Weaknesses: Uniform thickness ensures even drying, yielding a soft, quick chew safe for senior jaws; high protein (80 % min) makes portion control effortless for weight-watching pups. Drawback: zero preservatives equal rapid staleness if the zip seal fails; freezer storage recommended.
Bottom Line: Pricey upfront, but unbeatable ingredient integrity—ideal for allergy management, high-value training and health-focused households willing to guard the bag.
5. Loving Pets Natural Value Duck Sausages – Soft Jerky Dog Treats for Large & Small Breeds – Healthy Gluten, Wheat, Soy & Grain Free Pet Treats for Dogs
Overview: Loving Pets Natural Value Duck Sausages slip tender duck meat into edible collagen casing, producing wheat-free, soy-free links that can be served whole or sectioned into aromatic training morsels.
What Makes It Stand Out: Duck takes pole position on the label—a novel protein that sidesteps common chicken/beef allergens—while open-grill cooking lowers fat to 8 %, yielding a soft jerkstick even toothless seniors manage.
Value for Money: $10.33/lb sits comfortably below single-protein gourmet jerkies, yet above grocery biscuits; given the novel protein and collagen joint bonus, the tag is justified for rotation diets.
Strengths and Weaknesses: Aroma entices the finickiest hounds, and true soft texture protects fragile mouths. Sodium runs 1.8 %—not outrageous but worth noting for heart-sensitive dogs—and links mold quickly in humid climates without refrigeration.
Bottom Line: A wallet-friendly, allergy-conscious sausage that doubles as pill hider or trail treat—store cold and budget one link per 15 lb body weight for guilt-free indulgence.
6. Farmland Traditions Dogs Love Jerky Dog Treats, Premium Dog Jerky Variety Pack with Chicken, Beef & Turkey, 3 Pound Bag
Overview: Farmland Traditions’ 3-lb jerky variety pack delivers USA-raised chicken, beef, and turkey in one resealable bag. Each strip is gently air-dried to keep protein high and texture tender enough to tear into training-sized bites without crumbling.
What Makes It Stand Out: Unlike single-protein bags, the trio gives picky dogs instant variety while keeping the ingredient list to a single word per flavor—no glycerin, salt, or “natural smoke.” The air-dry method keeps the meat pliable, so even senior dogs can chew without soaking.
Value for Money: At $9.63/lb you’re paying mid-tier butcher-shop prices for human-grade muscle meat that arrives ready to portion; the three-pound bulk cuts per-treat cost below most 4-oz boutique bags.
Strengths and Weaknesses: Pros—grain-free, stool-friendly, strong aroma for training focus, made in California. Cons—resealable zip can fail after a few openings, strips vary in thickness (some overcook to crisp), and the bag is too large for toy-breed households to finish before slight hardening occurs.
Bottom Line: If you want transparent sourcing and a soft, break-apart texture for dogs of any size, this is the best bulk jerky value on Amazon; just transfer half to a sealed jar to keep it fresh.
7. Hartz Oinkies Hearty Kabob Dog Treats with 100% Real Chicken, Duck, Sweet Potato & Carrot, Rawhide-Free, Natural Dog Treats, Highly Digestible Long Lasting Chews, 18 Count
Overview: Hartz Oinkies Hearty Kabobs stack pork hide twists, chicken & carrot meatballs, and duck & sweet-potato spheres into an 18-count grab-and-go chew. The rawhide-free formula uses digestible pork hide instead of traditional beef rawhide.
What Makes It Stand Out: Every component is visible—no mystery paste—so pet parents see real vegetables and whole muscle meat. The kabob shape forces dogs to gnaw at multiple angles, giving longer chew time than single-ingredient sticks.
Value for Money: Price fluctuates but usually lands near $1 per chew; that’s cheaper than boutique dental chews yet above basic rawhide, fair for the ingredient diversity and dental scrubbing action provided.
Strengths and Weaknesses: Pros—highly digestible pork hide reduces blockage worry, layers keep power chewers busy 10-15 min, resealable bag stays fresh. Cons—strong barn-yard odor, pork hide can still loosen stools in sensitive dogs, meatballs detach quickly so big dogs may swallow chunks.
Bottom Line: Great mid-value chew for moderate gnawers who need rawhide-free options; supervise aggressive chewers and feed on a washable surface to handle the greasy residue.
8. Dog Treats Sweet Potato Wrapped with Chicken 11 oz & Pet Natural Chew – Grain Free Dried Snacks in Bulk – Best Twists for Training Small & Large Dogs – Made for USA
Overview: These twists marry chewy sweet-potato shoestrings with a sheet of real chicken breast, creating a 11-oz grain-free snack aimed at training and dental health. The sticks are dried stiff yet flexible enough to snap into smaller lengths.
What Makes It Stand Out: Single visible sweet-potato core distinguishes it from all-meat jerky, adding beta-carotene and fiber while still delivering chicken aroma dogs crave. The tight spiral helps scrape tartar as dogs rotate the stick.
Value for Money: $22.63/lb positions this as premium, but each twist is lightweight; you get roughly 35 four-inch sticks—fair for limited-ingredient, USA-sourced dental chews.
Strengths and Weaknesses: Pros—no grains, soy, or salt; odor mild for human noses; doubles as a low-fat hypoallergenic option. Cons—thin chicken layer can flake off, leaving bare sweet potato that uninterested dogs abandon; price per ounce exceeds many freeze-dried treats.
Bottom Line: Buy if your dog enjoys veggie-meat combos and you need a low-fat chew that freshens breath; skip if you have a gulper—the center can snap into choke-sized bits.
9. MON2SUN Dog Treats, Rawhide Twist Chicken Hide Sticks, Suitable for Puppy and Small Dogs, 5 Inch (Chicken, Pack of 40)
Overview: MON2SUN offers 40 five-inch chicken-wrapped rawhide sticks sized specifically for puppies and small breeds. Each stick combines a collagen-rich rawhide core with an outer layer of roasted chicken breast.
What Makes It Stand Out: The 5-inch length stops toy breeds from dragging yard-long chews around the house, while the narrow 0.4-inch diameter limits calorie load to ~35 kcal per stick—important for growing pups on portioned diets.
Value for Money: $22.99 breaks down to roughly $0.57 per chew, among the lowest cost-per-piece for chicken-wrapped rawhide, making daily dental care affordable.
Strengths and Weaknesses: Pros—chicken coating entices picky eaters, thin profile softens quickly in saliva, 20-year manufacturer provides responsive U.S. customer service. Cons—still beef rawhide, so blockage risk exists; outer chicken layer gone in minutes, leaving plain hide that some pups ignore; coating crumbs can stain light carpets.
Bottom Line: Acceptable budget dental chew for small dogs already proven to handle rawhide; supervise closely and remove the hide core if your puppy loses interest once the chicken disappears.
10. Healthfuls Chicken & Peanut Butter Flavored Dog Biscuits, 16oz
Overview: Healthfuls bakes chicken breast and real peanut butter into a crunchy 16-oz biscuit shaped like a twisted dental bone. The biscuits are oven-dried for shelf stability without artificial colors or fillers.
What Makes It Stand Out: Hybrid formula merges the aroma of peanut butter with lean chicken for a flavor profile that hooks even finicky dogs, while the hard texture provides audible crunch valued by pet parents who judge “freshness” by sound.
Value for Money: $9.50/lb sits in the economic sweet spot—cheaper than meat-first jerkies yet pricier than wheat-heavy grocery biscuits—justified by chicken meal listed as the first ingredient and USA lab testing for safety.
Strengths and Weaknesses: Pros—low-fat (4%), easy to snap for training, sturdy resealable bag, no corn or soy. Cons—contains wheat flour and barley, problematic for grain-sensitive dogs; hardness may fracture weak teeth in seniors; peanut scent is faint, disappointing PB fanatics.
Bottom Line: A wallet-friendly everyday biscuit for healthy adolescents and adults that need crunch without loading up on fat; choose softer options for geriatric dogs or those with grain allergies.
Why Heartland Farms Dominates the Value Conversation in 2025
Heartland’s parent company secured Midwest sourcing contracts before grain prices spiked, insulating shoppers from 2024’s global volatility. Add fleet upgrades that cut diesel usage 18%, and suddenly that 20% cheaper bag isn’t marketing smoke—it’s logistics genius passed straight to your checkout cart.
Understanding “Value” Beyond the Sticker Price
Value lives at the intersection of price per ounce, nutritional density, shelf life, and irresistibility. A $14.99 bag that disappears in three days because your senior poodle snubs it is money gone. A $24.99 bag that lasts six weeks and fortifies joints? That’s an investment.
Ingredient Philosophy: Farm-to-Bowl Transparency
Heartland publishes interactive batch maps: type in the code on your bag and you’ll see the co-op that grew the sweet potatoes, the pastured herd that supplied the liver, even the carbon footprint tied to that specific batch. 2025’s shoppers reward traceability with loyalty.
Protein First: Decoding Animal Meal vs. Fresh Meat Labels
“Chicken” means fresh muscle meat; “chicken meal” can include rendered skin and cartilage—still protein, but denser and often costlier to metabolize. Heartland’s value-tier SKUs blend the two, hitting 28% crude protein without boutique pricing.
Grain-Inclusive vs. Grain-Free: What Actually Saves You Money
Grain-free isn’t automatically healthier; the FDA’s 2018–2024 DCM investigation pinned more cases to exotic legume overload than to oats or barley. Heartland’s grain-inclusive recipes use locally rolled oats that cost 30% less than chickpea flour—savings you’ll see on the price tag and, often, in smaller stool volume thanks to better fiber balance.
Functional Add-Ins: When Treats Double as Supplements
Fish collagen sticks for hip support, postbiotic jerky for gut flora, blueberry-crunch toppers for cognitive aging—Heartland’s 2025 “snacks with a job” line lets you trim separate supplement spending, turning one bag into a multi-benefit buzz.
Calorie Density & Feeding Trials: Avoiding Hidden Expense
A 12 kcal heart-shaped nibble sounds diet-friendly, but if you need ten to satiate a Lab, you’ll burn through the bag—and your dog’s daily calorie budget—fast. Heartland funds university feeding trials to establish satiety markers, so suggested serving sizes actually match real dogs, not spreadsheet fantasies.
Packaging Innovations That Extend Freshness Without Chemicals
Oxygen-scavenging lids and resealable Velcro-grade zippers add pennies to production cost but can stretch palatability beyond 90 days after opening. That’s the difference between a half-bag you toss (money in the trash) and one that smells oven-fresh to the last crumb.
Sustainability Credentials: How Eco-Savings Circle Back to You
Solar-powered extruders and upcycled spent grain shrink Heartland’s Scope 2 emissions; retailers increasingly kick back sustainability rebates that lower shelf pricing. Translation: your climate-conscious purchase can actually decrease the final price you pay in 2025.
Size Tiers: Picking the Optimal Bag for Your Household
Single-dog condo? A 1.5-lb “barrier bag” slips into a cabinet and stays fresh. Multi-dog ranch? The 10-lb cube fits a Gamma-lid tote and drops cost per ounce below supermarket kibble. Calculate your dog’s weekly treat allowance, add 15% for training spurts, and aim for a bag you’ll finish within the printed “ weeks after opening” window—usually 8–10.
Training vs. Enrichment: Matching Texture to Purpose
Soft, pea-size rewards deliver rapid-fire reinforcement in obedience class but crumble in puzzle toys. Heartland’s dual-texture line—chewy center, crunchy shell—crosses over, letting you buy one SKU instead of two, slashing spend and cabinet clutter.
Allergy & Sensitivity Management on a Budget
Novel proteins like carp and goat cost more per pound, but Heartland grinds whole fish or goat heart in-house, eliminating the markup middleman. Rotate single-protein bags every 6–8 weeks to lower allergy risk without pricey prescription treats.
Storage Hacks to Prevent Stale Losses
Freeze half the bag on day one; frozen treats also double as summer pupsicles. Add a food-grade desiccant card to the pantry portion; silica gel cuts moisture by 12%, extending chewiness for up to four additional months.
Subscription & Loyalty Programs: Timing Your Purchases
Heartland’s “Harvest Pass” drops 12% off and stacks with retailer auto-ship coupons. Sync deliveries with AAFCO’s quarterly batch releases—March, June, September, December—to snag the longest shelf life and freshest oils.
Reading the Guaranteed Analysis Like a Nutritionist
Crude fat above 16% in a “skinny senior” formula? Red flag. Fiber higher than 6%? Expect bigger yard landmines. Aim for protein ≥26%, fat 10–14%, moisture ≤10%, and a calcium-to-phosphorus ratio between 1.2:1 and 1.4:1 for adult dogs.
Red Flags: Marketing Terms That Signal Over-Pricing
“Human-grade” has no legal definition in pet food. “Superfood blend” can mean 0.5% kale dust. “ Artisanal small batch” often hides outsourced co-packing. Scrutinize the ingredient list order—items are weighted heaviest first—and let that, not the calligraphy font, guide your wallet.
Frequently Asked Questions
1. Are Heartland Farms treats safe for puppies under six months?
Yes, provided you choose a growth-approved formula and break softer treats into pea-size bits to prevent choking.
2. Do any Heartland bags include a resealable zipper that actually lasts?
Their 2025 triple-seal Velcro design survives 180 opens in lab tests—far beyond the lifespan of most competitor zip strips.
3. How do I calculate price per training reward?
Divide bag cost by total kcal, then multiply by the kcal you feed per sit/stay. Expect roughly $0.03–$0.05 per treat in Heartland’s 5-lb training tubs.
4. Can I feed Heartland treats as a complete meal in a pinch?
No. Treats are balanced for 10% of daily calories; above that, micronutrient gaps appear within days.
5. Do grain-inclusive recipes really reduce flatulence?
Rolled oats act as a soluble fiber prebiotic; many owners report less post-snack gas compared to legume-heavy grain-free options.
6. Are the fish-based skins safe for dogs with chicken allergies?
Yes, Heartland’s river-fish line runs on a dedicated extrusion line to prevent poultry cross-contact.
7. What’s the shelf life of an unopened bag?
Printed “best by” is 18 months from manufacture if stored under 80 °F and 60% humidity.
8. Does freezing alter texture or nutrient levels?
Freezing may harden soft chews slightly but preserves fat-soluble vitamins; thaw five minutes for maximum aroma.
9. How do I verify the farm-to-bowl code?
Scratch off the panel on the back, enter at heartlandfarms.com/verify, and you’ll get GPS coordinates plus harvest photos.
10. Is there a money-back guarantee if my dog refuses the treats?
Yes, Heartland offers a 45-day “Clean Bowl” refund; keep your receipt and at least 75% of the product.